APA Style

Guiltinan, Joseph P., Paul, Gordon W.. (1988). Marketing management: strategies and programs (ed. 3). New York: McGraw-Hill.

Chicago Style

Guiltinan, Joseph P., Paul, Gordon W.. Marketing management: strategies and programs. ed. 3 New York: McGraw-Hill, 1988. Buku Teks.

MLA Style

Guiltinan, Joseph P., Paul, Gordon W.. Marketing management: strategies and programs. ed. 3 New York: McGraw-Hill, 1988. Buku Teks.

Turabian Style

Guiltinan, Joseph P., Paul, Gordon W.. Marketing management: strategies and programs. ed. 3 New York: McGraw-Hill, 1988. Buku Teks.