APA Style

Kotler, Philip, Armstrong, Gary. (1997). Marketing an introduction (Ed.4). London: Prentice Hall International,Inc.

Chicago Style

Kotler, Philip, Armstrong, Gary. Marketing an introduction. Ed.4 London: Prentice Hall International,Inc, 1997. Buku Teks.

MLA Style

Kotler, Philip, Armstrong, Gary. Marketing an introduction. Ed.4 London: Prentice Hall International,Inc, 1997. Buku Teks.

Turabian Style

Kotler, Philip, Armstrong, Gary. Marketing an introduction. Ed.4 London: Prentice Hall International,Inc, 1997. Buku Teks.