APA Style
Otteson, Schnyler F., Panschar, William G., Patterson, James M.. (1964).
Marketing: The firms viewpoint .
New York:
The Macmillan Company.
Chicago Style
Otteson, Schnyler F., Panschar, William G., Patterson, James M..
Marketing: The firms viewpoint.
New York:
The Macmillan Company,
1964.
Buku Teks.
MLA Style
Otteson, Schnyler F., Panschar, William G., Patterson, James M..
Marketing: The firms viewpoint.
New York:
The Macmillan Company,
1964.
Buku Teks.
Turabian Style
Otteson, Schnyler F., Panschar, William G., Patterson, James M..
Marketing: The firms viewpoint.
New York:
The Macmillan Company,
1964.
Buku Teks.