APA Style

Kotler, Philip. (1980). Principles of Marketing . Ilinois: Prentice-Hall.

Chicago Style

Kotler, Philip. Principles of Marketing. Ilinois: Prentice-Hall, 1980. Buku Teks.

MLA Style

Kotler, Philip. Principles of Marketing. Ilinois: Prentice-Hall, 1980. Buku Teks.

Turabian Style

Kotler, Philip. Principles of Marketing. Ilinois: Prentice-Hall, 1980. Buku Teks.